Our mission is simple: to generate the highest possible return for our clients. While Zurple excels at generating leads, our greater and market differentiating value is our ability to turn a higher percentage of leads into viable opportunities for our clients through use of our proprietary, patent-pending software application. Zurple began as a lead generation system for one real estate agent in the San Diego residential market. Today, Zurple services thousands of real estate agents in select markets nationwide. .